Prada Spring/Summer 2025 Runway Show

Miuccia Prada’s Spring/Summer 2025 collection offers an intriguing exploration of contrast and individuality. Alongside co-creative director Raf Simons, Prada reinterpreted the concept of uniforms, infusing them with bright shades of yellow, orange, apple green, and Pepto pink. Circular cutouts and Space Age metallic rings added dimension, creating a blend of retro and forward-thinking design. Layered sheer dresses, polos, and metallic bralettes played against classic silhouettes, bringing an element of surprise without overtly challenging convention. The collection balanced striking details with more understated elements. There were bold pieces like argyle sweaters with metal-adorned skirts and sundresses with exaggerated straps, but also simpler, modular items for more conservative tastes. Accessories, a signature of Prada, featured oversized sunglasses, hybrid visor hats, and metallic belts paired with low-rise looks. The reappearance of tights-as-pants suggested a potential shift in silhouettes, hinting at a change from the dominance of wide-leg trousers. Prada Beauty, under the direction of Lynsey Alexander, took an individualized approach to makeup, creating a variety of looks tailored to each model. Some had their freckles enhanced, others their sun-kissed glow amplified. This attention to individuality mirrored the theme of the collection, with a focus on personal identity in a world often shaped by algorithmic uniformity. A single model with a bold black lip contrasted the otherwise natural tones, providing a subtle but effective contrast. Prada’s SS25 collection reflects the intersection of structure and creativity in the digital age. The designs seem to challenge the increasingly rigid frameworks of modern life by embracing personal expression and unpredictability. Through vibrant colours, unexpected textures, and a mix of both nostalgic and contemporary references, Prada’s vision acknowledges the complexity of the current cultural moment while emphasizing the importance of staying true to individual identity.

Moschino Spring/Summer 2025 Runway Show

The Moschino Spring/Summer 2025 collection, under the direction of Adrian Appiolaza, marked a pivotal moment in his tenure at the Italian house. Though it’s technically his third runway show, this collection is perhaps his most defined take on Moschino’s women’s wear. Appiolaza stepped into the role last year and has steadily evolved the brand, staying true to its playful DNA while bringing his own perspective to the forefront. For this season, he played with everyday objects, transforming the mundane into imaginative and quirky fashion moments. Dubbed "Piece of Sheet," the collection leaned into nostalgia, reinterpreting familiar household items as whimsical fashion statements. The show’s setting, a vast room draped in oversized white sheets, immediately evoked memories of childhood laundry days but with a grander, more theatrical twist. This theme of exaggeration continued throughout the collection, from billowing silhouettes to accessories that turned everyday items, like a bleach bottle, into fashion-forward pieces. Model Alex Consani embodied this playful spirit, carrying a bleach bottle handbag while donning a white dress inspired by the same household item. Appiolaza’s approach has diverged from that of his predecessor, Jeremy Scott, known for his outlandish and bold designs. Instead, Appiolaza is making Moschino more wearable without sacrificing its wit and humour. He revisited the archives of Franco Moschino, drawing from personal childhood sketches to create a nostalgic yet modern collection. This blend of whimsical nostalgia and contemporary tailoring was most evident in pieces like a classic black sheath dress reimagined with printed silk housecoats, and a clever play on words with the slogan "TUBINO OR NOT TUBINO" on a white dress. The collection wasn’t without its edge. Deconstructed flannel suits added a punk touch, while accessories such as mismatched polka dot gloves and bold prints brought a rebellious flair. Appiolaza’s Moschino continues to balance the fine line between high fashion and everyday wear, proving that even the most ordinary objects can be elevated to extraordinary status with a touch of creativity.

Max Mara Spring/Summer 2025 Runway Show

Max Mara's Spring/Summer 2025 runway at Milan Fashion Week delivered a refined vision of precision and elegance, shaped by creative director Ian Griffiths’ intellectual approach. Drawing inspiration from Hypatia of Alexandria, the 4th-century mathematician, Griffiths explored the intersection of fashion and geometry, infusing the collection with scientific rigor while maintaining Max Mara’s hallmark of effortless luxury. This season’s offering perfectly balanced tradition and innovation, creating a wardrobe that resonated with modern sophistication. Tailoring was at the core of this collection, with a particular focus on darts—traditionally hidden but now boldly displayed to emphasize structure and form. Griffiths transformed these small, angular cuts into the defining element of the season, creating architectural silhouettes that felt fresh and dynamic. Sharp, triangular folds shaped waists and shoulders, drawing attention to the craftsmanship behind each piece. This attention to geometric detail extended into the collection's signature trench coats and blazers, offering a contemporary twist on classic staples without losing their timeless appeal. The collection’s geometric influences were further highlighted through innovative cut-outs and sculpted shapes that moved gracefully with the wearer. One standout design was a ribbed-knit dress with parabolic arcs curving across the body, framing strategic cut-outs that flickered like encoded messages with each step. The colour palette was equally striking, drawing on the elements of a scientific laboratory—crystalline whites, deep blues, and metallic silvers—to give the collection a cool, refined aesthetic. With its fusion of form and function, this season from Max Mara embraced the elegance of precision in a way that felt both intellectual and deeply wearable.

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Gucci Spring/Summer 2025 Runway Show

Gucci’s Spring/Summer 2025 show at Milan Fashion Week transported the audience into a world of laid-back luxury, where nostalgia met modernity. Set against the backdrop of the Triennale Milano, creative director Sabato De Sarno drew inspiration from fleeting moments, like the sun setting on an August day. His latest collection reflected a balance between ease and elegance, continuing his refined vision for Gucci—luxurious, but grounded in everyday wearability. Tailoring was a key focus of the collection, with low-slung trousers and structured jackets blending masculine and feminine elements. The color palette was reminiscent of a fading summer sunset, moving from soft grays and greens to deep reds and vibrant orange. De Sarno’s 1960s influences were clear in the sleek, A-line skirts and grand coats, while sheer lace dresses added an element of seduction to the polished looks, striking the perfect balance between sophistication and sensuality. Gucci’s iconic heritage was ever-present, particularly through accessories. The Gucci Bamboo 1947 bag was reinterpreted with modern details, including a special collaboration with Japanese artists. Bamboo also inspired the jewellery, with sculptural bracelets and chokers weaving around the models’ arms and necks. De Sarno debuted the new Gucci Go bag, a compact and structured piece, while the Horsebit motif evolved across shoes, appearing on everything from classic loafers to platforms and ankle boots. Throughout the show, De Sarno stayed true to his concept of “casual grandeur”—luxury that feels effortless yet polished. From glossy leather jackets and mini-shorts to shimmering evening coats with matching beaded bags, the collection captured the tension between Gucci’s iconic past and a modern, wearable future. With just over a year at Gucci, De Sarno is clearly carving out a distinct path for the brand, one that is as timeless as it is forward-thinking.

Erdem Spring/Summer 2025 Runway Show - LFW

In a season marked by powerful narratives and explorations of identity, Erdem’s Spring/Summer 2025 collection stood as a testament to the intersection of fashion, history, and self-expression. Unveiled against the grand backdrop of the British Museum, the collection took its cue from Radclyffe Hall’s 1928 novel The Well of Loneliness . With this daring inspiration, Erdem ventured beyond aesthetic elegance to pay homage to queer identity, the tension between masculine and feminine, and the transformative power of clothing. Drawing directly from Hall’s life and work, Erdem delved into the narrative of Stephen Gordon, the novel’s protagonist, and Hall’s own exploration of gender identity. The show opened with a parade of tailored suits in navy pinstripes and tuxedo jackets, designed in collaboration with Savile Row’s Edward Sexton. The title page of The Well of Loneliness appeared as a badge of honor on the sleeve of each suit—a tribute to Hall’s bravery and the enduring legacy of her work. Alongside these sharply tailored pieces, flowing tea dresses in pale peach and mint shades embodied the push and pull between gender expression, a duality that permeated the entire collection. The runway also reflected this tension in its beauty looks, where hairstylist Adam Garland's sharp side-parted updos and braids captured the show's masculine-feminine theme. Models with short hair donned slicked-back styles, while those with longer hair sported structured cornrows—an embodiment of strength and fluidity. Makeup artist Amy Conway leaned into genderless beauty, giving models a luminous, “boyish” complexion with brushed-up brows and natural tones that allowed imperfections to shine through. This raw, real representation complemented the collection’s theme, grounding the ethereal fabrics and intricate embellishments in something deeply human. Erdem’s storytelling continued in the accessories, with the debut of the Bloom Bag, a sculptural piece that married hard and soft elements. The hammered metal floral handle contrasted with the supple leather body, mirroring the collection's overall interplay of strength and delicacy. As models carried the Bloom Bag close to their bodies—clutching it like a precious token of individuality—the collection whispered its message: Fashion is not just about beauty, but about breaking boundaries. Through its homage to queer history, gender fluidity, and love, Erdem’s SS25 collection offered a poignant reminder that self-expression transcends societal norms, celebrating the courage to live authentically.

Roksanda Spring/Summer 2025 Runway Show - London Fashion Week

Roksanda’s Spring/Summer 2025 collection at London Fashion Week was a poetic reflection on the delicate balance between nature and modernity. Inspired by the work of Hungarian artist Agnes Denes, particularly her 1982 installation Wheatfield – A Confrontation , the collection explored the tension between organic beauty and the encroaching industrial world. The runway was a vision of earthy tones, with neutral tailoring, raffia-fringed dresses, and sculptural details that spoke to both Denes’ symbolic wheatfields and Roksanda’s own Serbian roots. The designer’s cultural heritage added depth to the narrative, where wheat holds a powerful place in Eastern European folklore and identity. Set against the brutalist backdrop of London’s Space House, the collection felt like a conversation between the natural world and urban life. Clean, architectural lines in tailored jackets and coats were softened by flowing taffeta gowns in shades of mint, aubergine, and melon, evoking a sense of romanticism amidst the starkness. With bold fringe and textural contrasts, Roksanda seamlessly fused structure with fluidity, offering a thoughtful, visually compelling meditation on the beauty of resilience in both nature and design.