Noon By Noor Spring/Summer 2025

Noon by Noor is a minimalistic womenswear brand established in 2008 by Bahraini cousins Shaikha Noor Al Khalifa and Shaikha Haya Al Khalifa, the label blends clean, modern lines with just enough Middle Eastern inspiration to give it a unique twist. Their pieces have this quiet elegance—think luxe fabrics, sharp tailoring, and subtle details that feel both effortless and powerful. The Spring/Summer 2025 collection is no different.

The presentation opened with two all-white looks in linen and cotton, blending traditional tailoring with sleek, modern cuts and creating unique silhouettes.

Photography by Ben Montgomery.

Organza, light floral prints and ruffles spilled into the next outfits.

The panelling work alongside the light shimmer delivered an intricate sensation of lightness and filled the room with the feeling of Spring.


Deyvid Dimitrov
London-based content creator and editor of Goldfoil magazine.