Black Friday used to be about chaos, fluorescent lighting, elbows, and discount tags. But these days, even the beautifully spoiled are paying attention. When Harvey Nichols, AllSaints, and Silkinc start quietly whispering “up to 50% off,” it’s no longer about the hunt. It’s about the art of timing. The modern luxury shopper doesn’t queue; they curate.
This year’s Black Friday is less frenzy, more finesse. It’s the moment to secure that cashmere coat you’ve been eyeing since September, restock your Caia highlighter, and finally justify that silk robe you’ve been bookmarking under “self-care.” From wardrobe icons to beauty staples, the luxury world is playing along and doing it elegantly.
Whether you’re updating your winter rotation or getting a head start on your Christmas gifting (for yourself, naturally), we’ve handpicked the best Black Friday sales worth knowing about. These are the deals that make sense for people who value craftsmanship, longevity, and a little indulgence, because luxury feels even better when it comes with a discount.
The Goldfoil Wardrobe
Where timeless pieces meet modern indulgence. From silk robes to sculptural tailoring, this is a curation for those who see fashion as an investment in mood as much as style. Think effortless silhouettes, meticulous craftsmanship, and those forever pieces that make getting dressed feel like a quiet luxury.
AllSaints
AllSaints’ Black Friday sale offers 30% off everything, making now the perfect moment to invest in their signature leather, knits, and wardrobe staples.
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The Silkinc
For those seeking timeless comfort, Silkinc’s Black Friday event offers up to 50% off selected 100% mulberry silk robes, sleepwear, and separates across their collection, starting from the 25th of November.
Harvey Nichols’ up to 40% off
Harvey Nichols’ Black Friday sale brings up to 40% off coveted pieces from Jacquemus, Vivienne Westwood, Amiri, and more. Here are six standout finds worth adding to your wishlist.
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MYTHERESA
MyTheresa’s Black Friday sale is the moment to secure dream-designer pieces at a fraction of the price; expect reductions of up to around 40% on luxe labels like The Row, Chloé and more. Some of our favourites are listed below to help get you in the mood.
Jewellery
Celebrating the art of quiet opulence. From sculptural gold hoops to diamond-dusted details, this is where subtle meets statement. Whether you’re drawn to everyday pieces that whisper luxury or standout designs that anchor an evening look, these Black Friday finds prove that jewellery is less about sparkle and more about self-expression.
Goldsmiths
9ct White Gold 0.34cttw Brilliant Cut Diamond Halo Stud Earrings
For the Beauty Obsessed
For the Beauty Obsessed is where ritual meets reward. From glow-giving skincare to cult lipsticks and fragrances worth collecting, these Black Friday deals are made for those who treat beauty as an art form. Whether you’re replenishing your favourites or discovering new obsessions, it’s the perfect time to restock your top shelf in style.
CAIA Cosmetics
Caia Cosmetics is offering 50% off sitewide this Black Friday, making it the perfect time to stock up on their glow-boosting essentials and bestsellers.